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Social Media Marketing Simulation

Mimic Social is a Social Media Marketing Simulation​ used by iSB Creative Digital Marketing students. This simulation provides iSB students with the equivalent of 2 years worth of work experience in the course of a semester.

Mimic Social

How do Mimic Social Simulations work?

iSB Students will become owners of a virtual company and they will have to make important choices by thinking critically about:

  • Writing targeted social media ads
  • Performing demographic targeting
  • Utilizing promotional strategies
  • Measuring key performance indicators
  • Managing budgets
  • Scheduling content

Who uses Mimic Social Simulation?

Mimic Social is used by universities and business schools around the world such as San Jose University, Western Technical College, and Coastal Carolina University.

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